Obvious State is a creative studio, their artwork and goods are inspired by beautiful language that has stood the test of time, poetry that stretches the imagination, and philosophy that prompts us to think deeply. Obvious State takes snippets of text from literature, philosophy, and poetry as inspiration for a visual response and illustration. 

“Nothing is worth more than this day.” – Goethe

From The Maxims and Reflections. 

This is it, isn’t it? When presented with the uncertainty of life and the inevitability of time, what can one do but embrace this moment? The 17th century poet Robert Herrick reminded us to “gather ye rosebuds while ye may.” In our own century, we have Drake to thank for popularizing the  acronym YOLO.  The advice is the same, but the ubiquitous nature of it makes it easy to ignore.

Here, they have illustrated a thin timeline across a pair of dark doors, the past and future, leaving a sliver of light to illuminate these words of wisdom and remind us to value the only thing we truly have: now. 

Product Details:

• Cover: 18pt recycled chipboard made from recycled content & books
• 32 college ruled sheets, uncoated 70# paper
• Pocket sized: 3.5 x 5 inches
• Saddle stitched with matching black staples
• Made in US in partnership with Scout Books.

You can shop the collection here.